Conference

Location: Sagahall, Holmenkollen Park Hotel 

INNOVATIVE SPONSORSHIP STRATEGIES AND EFFECTIVE COLLABORATIONS

What are the key learnings from historically collaborating with the biathlon community, and what will be important going forward? Meet some of our partners and hear about their experiences so far and their expectations for the future. How is the partnership being leveraged today, and what value has it delivered both internally and externally?

What are the key learnings from historically collaborating with the biathlon community, and what will be important going forward? Meet some of our partners and hear about their experiences so far and their expectations for the future. How is the partnership being leveraged today, and what value has it delivered both internally and externally?

WE LIVE IN A NEW AGE. MEET THE NEXT GENERATIONS

How to reach new audiences specifically Gen Z ->

Together with our partner, Two Circles, we reflect on some influencer campaigns that took place and their collaboration with the Biathlon team. How to move from reaching new audiences to converting them to actual fans that attend Biathlon events.